TechCrunch:
Today, Google is launching an update to its core search engine at Google.com that continues this trend — and then some. They’re calling it ‘Search plus Your World’. The short version is that Google search results are going to be automatically personalized (to a greater degree than they were already) for each user, with signals drawn from your Google+ Circles being used to highlight things your friends — or you, yourself — have shared. Any of these personalized matches will appear alongside ‘normal’ search results. And Google will also pull in photos shared on Picasa or Google+ (they’ll even show up if you’ve marked them private, but they’ll still only be visible to you).- Ok, so if you haven’t got your google+ account yet, them I guess it’s time for you to create it, especially if your a content creator.